This post from Christian Mickelsen struck a chord with me. I’ve gotten so frustrated with business coaches who say, “You have to be a 6-figure coach to coach someone to a 6 figure income and a 7-figure coach to coach someone to a 7-figure income.”
That’s SOMEtimes true, but not always. I’ve met people earning 6-figures and 7-figures who couldn’t coach a client out of a paper bag. And I’ve met struggling coaches who know how to make others shine even while their own light is buried under a bushel.
In my own case, my first website was a career site (and I still keep it going). I’ve always been too much of a maverick to survive corporate life, yet I’ve successfully coached many clients to manage their corporate careers.
Think about basketball. Hall of Famer Cynthia Cooper struggled as head coach of a WNBA team. Coaches Auriemma and Summitt were good players but nothing like the players they’ve coached to greatness.
So when you hire a coach, I recommend asking not, “How well have you done?” but, “What’s the story with your clients? I cover this point in my Quick Start Guide To Coach Marketing .
Here’s the guest post: [Read more…] about Guest Post: “Are You A Coach Hypocrite?” from Christian Mickelsen