It’s always a little scary to hire someone to work on a website. We’ve all heard the stories of people who seemed terrific, cashed the checks and then disappeared. Even worse, some of them actually made our websites worse than they were when we started.
I can usually tell when someone’s going to have a bad experience with a resource. They make one (or all) of these 3 mistakes. But if you recognize yourself, don’t feel bad: we’ve all been there and done that.
Mistake #1: Thinking of hours, not projects.
“Kara” sat next to me at a networking meeting. She had hired a web development service for $30 an hour. This rate sounded wonderful till she added, “I sent over $3500 for my site and it still doesn’t bring in enough business.”