Hi, my name is Cathy and I help solo-preneurs and small business owners strengthen their brand message and create more compelling marketing content through storytelling.
I’ve been working as an online marketing copywriter for many years.
I’ve become extremely frustrated when clients say:
“I know what I do. I know it has value. But I don’t know how to explain my business to an audience that’s not familiar with what I do.”
“My elevator pitch is SO boring. How can I replace it with an elevator story?”
“Everyone says I need a story. But I don’t have one.” Or, “I don’t have a hero’s journey story! I’m not a hero and frankly, there wasn’t much of a journey.”
The truth is, a marketing story isn’t the same as a campfire story or a fairytale story.
It’s certainly not a bedtime story! The last thing we want to do is put people to sleep.
Maybe you’ve heard, “You’ll need to tell your story.”
These days, business owners need a story portfolio, not a story.
You have to know which story to tell, as well as when and how to share it. Telling the wrong story is like wearing a clown suit to your sister’s formal wedding
Get in Touch
I’d love to hear about what you’re working on and how my team and I could help.
If you’re organizing an event for business owners, freelancers, or small business vendors and you’re looking for a dynamic speaker, I’d love to hear from you. I’m available for keynotes, personalized workshops, and presentations. I am happy to present a customized training webinar and to be a podcast guest.
I’m available for interviews and research for media articles and segments.
Free download: 3 Mistakes Most Business Owners Make When Telling Stories
My most popular service is the one-to-one Power Hour marketing consultation.