When you sign up for marketing mentorship, you’ll get tips on marketing, accounting, and organizing time. You may even get tips on how to experience successful networking. Usually these tips focus on what to do when you attend a livevent and you want to introduce yourself: create an elevator speech, work a room, and more.
But nobody teaches you how to make a phone call or write a letter.
Just this past week, I received three phone calls from people who had seen my name. Each one began by saying something like, “Hi Cathy. I think we have some things in common. I see you are from New York…” [Read more…]