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Cathy Goodwin, Ph.D.

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Copy Diagnostic

“The FIRST STEP To A High-Converting Sales Letter, Website, Autoresponder Sequence or Landing Page”

 

Are you updating your website (or starting a new one) and you want to create an effective marketing asset that delivers clients and money 24/7?

Are you launching a new product or program and you need to create a compelling sales letter (and maybe autoresponders, follow-ups, affiliate copy and more)?

Do you have a deadline to get ready for a big marketing campaign and you don’t have time to be the Lone Ranger (even if you’ve always been an avid DIYer)?

If you answered “yes” to at least one question, I’m here to help you. Here’s how we work together:

Step 1:  We set up a time for a Copywriting Diagnostic, customized to your business and your needs.

You get … 

complete specifications, project description, options, opportunities and costs to bring me on board to write copy and implement your project with the help of my virtual team

guidelines for “next steps” whether we begin working together, you take further action to get ready or you locate another resource to complete your project

strategies to get maximum results from your project so you gain as much benefit as possible.

Best of all … it’s yours. You can take my recommendations and run with them as a DIY. You can hire any copywriter, designer or developer on the planet. Or you can hire me within 5 business days and deduct your entire investment in this Diagnostic. After your project goes live:

“I just want copywriting! Why can’t you just start putting the words together?”

Before writing even one sentence, I need to learn about your business and your project. I need to learn your story (even if you don’t think you have one). I’ll need to go over your notes, drafts, and background materials.You need to get a sense of what the final product will look like.

 

“This call triggered some insights into my whole approach to marketing. Cathy warned me her session often has surprising results – and mine certainly were.”Debra J. Slover
Author of U.N.I.Q.U.E.: Growing the Leader Within
www.LeaderGardenPress.com

“How are these benefits delivered?”

We have one phone consultation (90 minutes)

No need to take notes: you get a recording of the call

You get a short report summarizing recommendations

You get 2 weeks of email consulting after the call (because new questions often arise as you think about the project)

When you hire me within 5 working days to write your website or sales letter, you deduct your investment in the Diagnostic.

“Will your program apply to my industry?”

I specialize in service businesses, information products and independent professionals. I do not work with nutritional supplements, pharmaceuticals, or weight loss supplements. If you’re not sure whether there’s a fit, complete my contact form with a brief description of your service and/or a URL to your website.

You benefit from my experience across industries. Often a marketing tactic in one industry will be not only applicable but unexpectedly lucrative in another…and you avoid the me-too, cookie-cutter style that blends you into your horde of competitors.

“OK, Cathy, I’m in! What’s my investment?”

First, your Diagnostic will be rolled over to your copywriting project when you sign up within 5 days.

Additionally, this Diagnostic saves you many hours of strategizing, creating and writing. Most business owners probably need 10-20 hours to do this on your own. We’ll get it one in 90 minutes.

You use the time you save to earn revenue from clients. And you’d pay hundreds or thousands of dollars to most marketing coaches to get the strategy we condense into one program/

You’ll discover how to save money on web design and development, usually hundreds (and sometimes thousands) of dollars And that’s not even getting into the hassle factor.

Finally, getting just one new revenue-generating idea … priceless!

So if you’re delivering high-quality service, the decision should be a no-brainer. Your investment in your Diagnostic Consultation runs just $250.

“Can I really get this Consultation for free?”

When you hire me within 5 business days after our call for a web site development, sales letter project, or long term coaching/consulting program, you can deduct this investment from your total project package. (The 5 day requirement is very firm because I will still have our call fresh in my mind within 10 days. Besides, you’ll benefit most when you don’t waste time getting started.)

Click here to pay and get started!


 

 

 

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