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Cathy Goodwin, Ph.D.

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Lead Generation For Solo-Preneurs

Your website can become a lead generator with just a few tools and accessories.

White Papers: If you’re a B2B company with significant sales volume, you will reach your strongest potential prospects with a White Paper. This communication can be challenging to write because you’ll be educating and engaging your readers, so they make informed choices for solutions to their own business challenges. Click here to see why I should write your white paper.

Lead Magnets: Lead magnets can be short reports (smaller and simpler than white papers), videos, audios, short courses … or any combination. If you’re pressed for time or you’re just getting started, I can help write your lead magnet. Typically I write lead magnets as part of your website project and we can set up a special program for you. Send your query here.

Style: When you change your website’s look, you’ll often be surprised by an increase in leads and conversions. When you want to get a website that’s more than a pretty face, whether you outsource or DIY, even if you can’t tell a pixel from a penguin (and don’t really want to). No need to go crazy or drain your bank account with surprise fees! I’ll help you overcome geekspeak and identify services to help you get exactly what you need (and skip the doodads and geegaws you don’t need to pay for). Sign up for a consultation here.

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Recent Posts

  • How to become more productive when you have to write a lot for your business
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  • 3 signs you’re telling the right story for your business

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