branding

​ [Read more…] about Does your business story have to be a “bare all” tale out of True Confessions?

Branding Myth #5: Video? Fun but doesn’t do a thing for your brand.

Of course you can build your brand with video! Online marketing places new emphasis on the visual, which means that videos can be a powerful way to communicate who you are and what you do. Videos can be especially helpful for service business owners because viewers will hear your voice and get a sense of who you are as a three-dimensional personality.

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