Strategic Storytelling For Small Business Marketing And Services Marketing by Cathy Goodwin

17 Surprising Ways To Use Storytelling To Grow Your Small Business 


"Behind every successful small business is a carefully-chosen marketing story."  

Is this you?

"Tired of living with a website that's not delivering clients (or busily delivering the wrong clients)."

"Trouble putting myself out there (even though I'm really good at what I do)."

"Ready to claim my go-to brand as a professional (without being cutesy or cookie-cutter)."

"Wanting to be recognized (and paid) for my expertise and experience."

"Determined to replace stuffy me-too content with copy that grabs attention and converts (but no clickbait please - we're pros!)."

What's missing in each scenario is the story you need to connect with your ideal clients and ignite their desire ... but not just any story: definitely not a fairy story, a rags-to-riches story or a even a "conquering hero" story. You need a one-of-a-kind story that supports your mission -- a story that engages your audience, guides you to make wise decisions and helps you understand what your clients want (even when they don't want to tell you).  

I'm Cathy Goodwin. I work with small business owners, solo-preneurs and independent professionals to help them win more high paying clients, stand out from the crowd and make a real impact in the world ... with strong, clear messaging and high converting content. Get ready to discover what's hiding behind the curtain of the most successful small businesses -- how story-centered marketing can simplify, smooth and accelerate your strategy.  

3 Ways We Can Work Together  

Branding For Purposeful Growth

We'll help your small business make a big impact with a strong, clear message and a splash of personality. Your story shows why you're unmistakeably one of a kind...and helps you feel confident and proud of who you are and what you do.  

Making It Happen 

Prepare to be surprised at how quickly we can set up an attractive website with engaging, high-converting copy. Need to write launch copy, sales letters, landing pages? Get coaching to DIY like a copywriter without becoming one. And ask about Done-For-You if you're too busy to write your own.  

Going For The Gold

Do you have one big DIY project (such as a website or online course) standing between you and your next $10K (or $50K)? Leverage my experience (been online like, forever) to drastically cut the learning curve, zap the roadblocks, pass the milestones and finally get it done.  

 Cathy Goodwin copywriting storytelling solo-preneurship, online marketing

I’m Cathy Goodwin, and I've been a copywriter/consultant for over a decade. 

Many people will help you tell a better story. I'm here to help you use storytelling to get build a better business . 

Storytelling for business isn't the same as storytelling for campfire stories or fairytales. That's why Cinderella makes a great movie but a lousy marketing story.

Get started with my book, Grow Your Business One Story At A Time. Click here to order through Amazon.

storytelling for small business by cathy goodwin "grow your business one story at a time"