"NOT JUST ANOTHER STORYTELLING WEBSITE"
I'm Dr. Cathy Goodwin, a copywriter with over 10 years in the business.
Many storytelling guides will help you become a better storyteller. I'm all about using storytelling to become a better marketer.
"I want to add storytelling to my marketing."
You came here because you saw the word "story." You've heard all the buzz, like "Storytelling is the most important skill for entrepreurs."
But you're not sure where to start. You don't have a hero's journey story and you might not be crazy about getting up close and personal in your business.
"I want to simplify my marketing and make it more fun."
You'd love to spend less time on your marketing, without sacrificing the bottom line. You suspect the "gurus" are making things more complicated than they need to be.
If adding stories to your marketing will make your job easier, you're ready! Your right brain creativity will generate results that make your left brain smile.
"Storytelling?! I'm looking for a copywriter."
You're looking for copywriting that's conversational, professional, and most definitely not hype-y.
You're too busy to write your own sales letter, website or landing page so you're after a Done For You project.
OR you're a determined DIY copywriter and you'd like a second opinion or some coaching to add the pro secret sauce.
I’m Cathy Goodwin. For the last 10 years or so, I've been helping small business owners develop a compelling online presence, using conversational content that clients find irresistible. I view storytelling as the most important tool in your marketing box. It's like the screwdriver you've got in your home repair toolkit: carry it everywhere, own several versions, and know when to use a wrench instead.
Stories help you stand out in a crowded marketplace, whether you're an experienced master of marketing or just getting started on your very first journey.
But most business owners think of developing just one story -- "my story." Even more fail to realize how many ways storytelling can contribute to your business -- beyond creating engagement, showing empathy or waking up listeners at speaking events.
Click on the left blue link below to get my FREE guide: 17 Ways To Use Stories To Grow Your Business. And I've also got an introductory course to help you apply storytelling to your own business, starting now. Click on the right orange link to learn more.