In Video 1 (see previous post) we talked about choosing a venue for your talk. In this video we’ll concentrate on getting the gig.
A few years ago you could just send a few emails and get calls from organizations who were eager for speakers. Today’s market is so much more competitive.w.
Now … Listen to the video and share your thoughts in the comment section below.
This series of videos focuses on helping service business owners get more clients through speaking to live audiences face to face. This first video helps you choose your venue.
Where have you spoken successfully? Please leave a comment below!
Thinking of making a video … with yourself as the star? There may be a better and MUCH easier way! Watch this video to discover the most effective video formats.
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Branding Myth #5: Video? Fun but doesn’t do a thing for your brand.
Of course you can build your brand with video! Online marketing places new emphasis on the visual, which means that videos can be a powerful way to communicate who you are and what you do. Videos can be especially helpful for service business owners because viewers will hear your voice and get a sense of who you are as a three-dimensional personality.
Don’t forget to leave a comment after you’ve viewed the video! See the form below.
Branding Myth #4: Your brand is like a luggage tag. It goes on EVERYthing: your get-acquainted calls, membership levels and workshop modules.
This video explodes the myth that you have to brand EVERYthing, including steps in your coaching program and levels of your membership sites. For instance, what do you call your discovery sessions and get-acquainted calls? How do you name modules of your signature program and workshops? Coaches and consultants (as well as other solo-preneurs and independent professionals) actually get SO hung up in these fine points of content strategy that they delay implementing programs … sometimes for months.
Don’t forget to leave a comment after you’ve viewed the video! Scroll down below the video and you’ll see a comment box.
If you’ve got a service business, you probably know you need to brand. Your coaches and mentors may tell you it’s complicated and time-consuming. I got frustrated myself when I started looking at my own branding. It’s not rocket science: it’s simple! Here’s my video on the topic:
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