Blog

July 2, 2021 By CathyG Leave a Comment

How to hire a copywriter on a budget: run the numbers

copywriting on a budget [Read more…] about How to hire a copywriter on a budget: run the numbers

June 30, 2021 By CathyG Leave a Comment

3 Copywriting Superpowers You Can Use To Make More Sales

copywriting has superpowers — Image by Darius Basher on Unsplash.

June 30, 2021 By CathyG 2 Comments

How To Write Market Research Questions That Reveal Your Client’s Hidden Hot Buttons

[Read more…] about How To Write Market Research Questions That Reveal Your Client’s Hidden Hot Buttons

June 25, 2021 By CathyG Leave a Comment

Why Your Perfectly Good Story Puts People To Sleep

copywriting with storytellilng — Image by Jacob Norrie on Unsplash.

[Read more…] about Why Your Perfectly Good Story Puts People To Sleep

June 23, 2021 By CathyG Leave a Comment

“Why Small Businesses Can’t Wear Their Brand Like A Beach Towel”

Are you wearing your brand like a beach towel? Copywriting calls for branding from within, not using your brand as a cover up! Drop that beach towel brand and share your brand story!
[Read more…] about “Why Small Businesses Can’t Wear Their Brand Like A Beach Towel”

June 21, 2021 By CathyG Leave a Comment

Online Marketing For Your Small Business: Are home pages dead?

Copywriting For Website Marketing - Home Page - Cathy Goodwin [Read more…] about Online Marketing For Your Small Business: Are home pages dead?