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Cathy Goodwin, Ph.D.

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July 14, 2023 By CathyG

7 Questions Most Serious-Minded Professionals Ask About Website Marketing

Image by LinkedIn Sales Solutions on Unsplash

 

[Read more…] about 7 Questions Most Serious-Minded Professionals Ask About Website Marketing

Filed Under: Copywriting Tips, website marketing Tagged With: Copywriting, professional service, Professional Services Marketing

July 11, 2023 By CathyG

To reach more clients, meet them where they are.

Image by Sigmund B on Unsplash.
[Read more…] about To reach more clients, meet them where they are.

Filed Under: Copywriting Tips

July 7, 2023 By CathyG

9 Thorny Marketing Problems That Are Easy To Fix With A Good Story

Photo by Ira Huz on Pixabay
[Read more…] about 9 Thorny Marketing Problems That Are Easy To Fix With A Good Story

Filed Under: also in medium, Brands and Branding, storytelling

July 1, 2023 By CathyG

What are your clients aware of? Review their backstory.

Image by Peter Boccia on Unsplash.
[Read more…] about What are your clients aware of? Review their backstory.

Filed Under: Copywriting Tips

June 29, 2023 By CathyG

Copywriting Tip: Target Your Lead Magnet To Clients Who Are Ready To Buy

[Read more…] about Copywriting Tip: Target Your Lead Magnet To Clients Who Are Ready To Buy

Filed Under: Copywriting Tips

June 28, 2023 By CathyG

Sabotaging your next business transition: 3 stories

Image by Federico Beccari on Unsplash
[Read more…] about Sabotaging your next business transition: 3 stories

Filed Under: Copywriting Tips

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  • 3 Branding Mistakes That Confuse Clients and Complicate Your Marketing
  • “Your copy isn’t delivering results. What next?”
  • Smarter vs Harder (or Natural Talent vs Hard Work)

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