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Cathy Goodwin, Ph.D.

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website marketing

May 10, 2022 By CathyG Leave a Comment

Avoid these website mistakes by starting with your story

website marketing mistakes
Image from Depositphotos.
[Read more…] about Avoid these website mistakes by starting with your story

Filed Under: also email, also in medium, Copywriting Tips, Web Design and Web Hosting, website marketing

May 7, 2022 By CathyG Leave a Comment

Get More Clients When You (Painlessly) Update Your Website

website, copywriting, online marketing
Photo by Darius Bashar on Unsplash.

[Read more…] about Get More Clients When You (Painlessly) Update Your Website

Filed Under: Brands and Branding, Web Design and Web Hosting, website creation, website marketing

April 20, 2022 By CathyG Leave a Comment

Copywriting For Your Contact Page (yes, really!)

website marketing contact page storytelling copywriting by cathy goodwin [Read more…] about Copywriting For Your Contact Page (yes, really!)

Filed Under: Copywriting Tips, website marketing

January 22, 2022 By CathyG Leave a Comment

Branding Makeover Challenge: Be The Middle Bear

branding for small businss
[Read more…] about Branding Makeover Challenge: Be The Middle Bear

Filed Under: Copywriting Tips, Web Design and Web Hosting, website marketing

December 21, 2021 By CathyG Leave a Comment

5 Tips For A Cool Lead Magnet To Get More HOT Prospects in Your Pipeline

Image by Miikka Luotio on Unsplash.

magnetYou probably already know this: The best way for service businesses to keep targeted prospects in the pipeline is to grow your optin list and mail to them regularly. To motivate website visitors to sign up so you can grow your optin list, you’ll need a giveaway (often called a lead magnet). Here are some tips to create a cool lead magnet so you’ll motivate more subscribers and ultimately get more clients for your service business.

What’s the title of your lead magnet? Post in the comment section!

Filed Under: Copywriting Tips, web4course, website marketing Tagged With: Professional Services Marketing

November 7, 2021 By CathyG Leave a Comment

5 Steps To Avoid Building A Website That’s A Virtual Money Pit

Website design, web development and website copywriting for entrepreneurs and small business owners.
Photo by Andrew Neel on Unsplash.
[Read more…] about 5 Steps To Avoid Building A Website That’s A Virtual Money Pit

Filed Under: also in medium, Web Design and Web Hosting, website creation, website marketing

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