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January 30, 2015 By CathyG Leave a Comment

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3 Big Ways A Copywriter Can Help You Grow Small Business (Whether you’re a brand-new newbie or a polished pro)

You’ve spent the day revising your sales letter. It’s still not coming together and now you’ve got a day’s worth of catching up.

Or you’ve been postponing your website makeover for months. It’s costing you money and clients…but you don’t know where to start and frankly, you’ve got other things to do.

Or you’ve gotten behind in content creation. Your blog looks a little bare and that white paper might never get finished.

But will a copywriter really deliver value? After all, she’s just putting words on paper.

Here are 3 surprising ways your copywriter will contribute to your business, no matter what market you serve or what challenges you’re experiencing right now.

(1) You’re not paying $2000 for a website.  You’re buying a powerful lead generator and client magnet. Your site gets up fast so you stop leaving money on the table. Best of all, you’ll save many hours dealing with tire-kickers and freebie-seekers.

 

copywriting for small business with authority content(2) You’re not hiring a wordsmith. You’re hiring a collaborator who’s committed to helping you grow our business. She helps you identify deal-sealing benefits your prospects demand and avoid deal-killer mistakes that scare away your most valuable clients.

 

(3) You’re not buying content, such as blog posts, white papers, and lead magnets.

You’re building a professional, polished online presence. You establish yourself as an authority and enhance your know, like and trust factor.

 

 

 

Most of all, you’re buying FREEDOM.

Writing a white paper, website or sales letter can take 20-30 hours if you’ve never done it before – and you draw on skills you might not need again for another five years. How much do you charge per hour? Chances are your answer means hiring a pro copywriter is a no-brainer decision.

If you’re ready to work with a pro to get these kinds of benefits, I may be a good choice for you.

“Why isn’t this copy delivering results?” Get a video review to figure out what’s not working and – especially – what changes in content will be likely to change your results.
http://mycopy.info/yourtweak

“How can I get this copy written so I can finally sell this program?” Need to get a high-converting sales letter for your next launch? Complete the website makeover that’s way overdue? Quickly put a white paper in the hands of your curious prospects?

Let’s start with a 90-minute consultation. We’ll collaborate on blueprinting your project, whether you hire me to create done-for-you content or want to be coached so your DIY copy sounds like you hired a pro.
http://mycopy.info/storyconsult

Not sure what you need but ready to take action to grow your business? 
Send a message to http://cathygoodwin.com/contact
OR leave a message at 215-650-7275 (that number is for messages only).

 

Filed Under: Copywriting Tips

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