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Cathy Goodwin, Ph.D.

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business pivot

December 9, 2020 By CathyG Leave a Comment

Create Content For Your Smooth, Successful Business Pivot

pivot your business with content creation [Read more…] about Create Content For Your Smooth, Successful Business Pivot

Filed Under: Brands and Branding, business pivot

July 23, 2020 By CathyG 2 Comments

Pivot Your Business With These 3 Stories

storytelling with a pivot for copywriting
Photo by Teddy Guerrier on Unsplash

[Read more…] about Pivot Your Business With These 3 Stories

Filed Under: also in medium, business pivot, storytelling Tagged With: Copywriting

July 14, 2020 By CathyG Leave a Comment

“Not marketing to me anymore!” How to rebrand when your business grows

storytelling for business pivot and rebranding [Read more…] about “Not marketing to me anymore!” How to rebrand when your business grows

Filed Under: also in medium, business pivot, Professional Services Marketing, Professional Services Marketing, Story-Centered Marketing, storytelling

November 29, 2016 By CathyG Leave a Comment

Which way to niche: broad or narrow?

gosmallforblog [Read more…] about Which way to niche: broad or narrow?

Filed Under: business pivot

November 19, 2016 By CathyG Leave a Comment

Should you pivot to a partnership?

partnership-pivot 
[Read more…] about Should you pivot to a partnership?

Filed Under: business pivot, Copywriting Tips

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