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Cathy Goodwin, Ph.D.

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Brands and Branding

November 25, 2019 By CathyG Leave a Comment

Should you brand your small service business like beer?

 

branding for small business with storytelling

[Read more…] about Should you brand your small service business like beer?

Filed Under: Brands and Branding, storytelling

September 25, 2019 By CathyG Leave a Comment

Copywriting Tip: Make Your Offer Stand Out

[Read more…] about Copywriting Tip: Make Your Offer Stand Out

Filed Under: Brands and Branding, Copywriting Tips

September 5, 2019 By CathyG Leave a Comment

The Story Your Audience Really Wants You To Tell

[Read more…] about The Story Your Audience Really Wants You To Tell

Filed Under: Brands and Branding

September 1, 2019 By CathyG 1 Comment

A Straightforward Solution To The “Too Many Ideas” Problem

storytelling for branding your small business with three components by cathy goodwin [Read more…] about A Straightforward Solution To The “Too Many Ideas” Problem

Filed Under: Brands and Branding

August 30, 2019 By CathyG Leave a Comment

Replace Copywriting Power Words With Power Stories

[Read more…] about Replace Copywriting Power Words With Power Stories

Filed Under: Brands and Branding, Copywriting Tips Tagged With: Copywriting

August 8, 2019 By CathyG 2 Comments

Copywriting Tip: “You wrote great copy. So why are they ignoring it?”

[Read more…] about Copywriting Tip: “You wrote great copy. So why are they ignoring it?”

Filed Under: Brands and Branding

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branding, storytelling & copywriting for small business & entrepreneurs by cathy goodwin