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Cathy Goodwin, Ph.D.

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Professional Services Marketing

May 1, 2022 By CathyG Leave a Comment

Storytelling To Define Your Most Profitable Niche

Storytelling for Marketing Strategy: Reach your niche
[Read more…] about Storytelling To Define Your Most Profitable Niche

Filed Under: also in medium, Brands and Branding, Professional Services Marketing, storytelling

November 23, 2021 By CathyG Leave a Comment

6 Tips For People Who Hate Sales-Y Copy But Want To Get More Clients

[Read more…] about 6 Tips For People Who Hate Sales-Y Copy But Want To Get More Clients

Filed Under: Copywriting Tips, Professional Services Marketing, Professional Services Marketing Tagged With: Copywriting

August 13, 2021 By CathyG Leave a Comment

7 Tips To Be A Better Storyteller

Photo purchased from Depositphotos.
[Read more…] about 7 Tips To Be A Better Storyteller

Filed Under: also in medium, Copywriting Tips, Professional Services Marketing, storytelling

June 1, 2021 By CathyG 1 Comment

Website Marketing: Think “sticky,” not “memorable”

websitemarketing
[Read more…] about Website Marketing: Think “sticky,” not “memorable”

Filed Under: also in medium, Copywriting Tips, Professional Services Marketing, website marketing Tagged With: Copywriting, internet marketing

July 15, 2020 By CathyG Leave a Comment

Why most stories will never make you sales (and the 3 types that work for almost everyone)

online business success through online marketing and storytelling
Photo by You X Ventures on Unsplash

[Read more…] about Why most stories will never make you sales (and the 3 types that work for almost everyone)

Filed Under: Brands and Branding, Professional Services Marketing, Professional Services Marketing, Story-Centered Marketing, storytelling

July 14, 2020 By CathyG Leave a Comment

“Not marketing to me anymore!” How to rebrand when your business grows

storytelling for business pivot and rebranding [Read more…] about “Not marketing to me anymore!” How to rebrand when your business grows

Filed Under: also in medium, business pivot, Professional Services Marketing, Professional Services Marketing, Story-Centered Marketing, storytelling

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Recent Posts

  • How to become more productive when you have to write a lot for your business
  • This is not the way to advertise for a copywriter
  • 3 signs you’re telling the right story for your business

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